Most expensive advent calendar showcasing luxury watches worth 1.25 million

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The Swiss group CHRONEXT has announced a Christmas advent calendar so opulent, so lavish, that its value stands at €1.25 million or $2,042,397 AUD at the current conversion. Established in 2013, the company operates from 19 different locations and claims to satiate the needs of the most discerning customers.

Unlike your usual choccie advent calendar, that’s made of flimsy plastic adorned in garishly bright cardboard, this baby is crafted from high-quality wood finished in a glossy black piano lacquer. Standing at 1.25m tall, it’s obviously much bigger than the advent calendars we’re used to. The calendar features 24 illuminated doors behind it is a selection of luxury watches worth 1.25 million euros, that for each day in the lead-up to Christmas, reveal a brand new luxury watch sitting upon a leather plinth. Chronext’s team of passionate watch specialists to please avid collectors and enthusiasts has carefully curated each timepiece. There also appears to be chocolate treats behind each door.

So far, it has revealed an Audemars Piguet Royal Oak Double Balance Wheel, and a rare Patek Philippe Nautilus Ref. 3712 with a moon phase complication and an A. Lange & Söhne Richard Lange Jumping Seconds, of which there are only 100 in the world.

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1. Audemars Piguet Royal Oak Double Balance Wheel Openworked

Experience a Christmas like never before and discover 24 historical watch highlights and rarities. These include, for example, the 41-millimetre Audemars Piguet Royal Oak Double Balance Wheel Openworked in stainless steel, which is particularly striking with its skeletonised dial down to the smallest detail. An in-house automatic movement ticks inside this 41-millimetre watch.

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2. Patek Philippe Nautilus Ref. 3712

With the Patek Philippe Nautilus Ref. 3712, predecessor and pioneer of the legendary Ref. 5712, you are holding a timepiece steeped in history in your hands. Thanks to the built-in moon phase and the rare "Four Dot Dial", this watch is a masterpiece of Haute Horlogerie from one of the most famous Swiss luxury brands. The dial colour of the 42-millimetre watch is the typical blue of Nautilus models.

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3. A. Lange & Söhne Richard Lange Jumping Seconds

The A. Lange & Söhne Richard Lange Jumping Seconds with one-second escapement is limited to only 100 pieces making it a rare gem in the world of fine timepieces. Its 40-millimeter case is made of platinum; inside, a hand-wound calibre ticks.

Read More: Most Expensive Watch, A Look At Brands And Limited Editions 

While we prepare to live vicariously through the Chronext Instagram for the next 24 days, we’re also preparing to see timepieces from brands such as Rolex, Arnold & Son or Vacheron Constantin, this could very well be the most expensive advent calendar ever made.